Virtual staging in Calgary: cost, disclosure, remarks line, and a question for your board.
Viara Studio furnishes the empty rooms of a Calgary listing and writes a line for the public remarks of a Calgary Real Estate Board listing, with the staged photo numbers filled in; that line is not yet confirmed with the board. Each staged photo in the MLS export has the words Virtually staged in its pixels and ships beside its original. The studio has not confirmed with any Alberta board whether wording on a photo is accepted on its MLS. A Listing Pass is $59 in Canadian dollars with 15 staged photos, and your first five are free.
Virtually staged
Living room, demonstration listing
Drag the handle to pull the original back across it. A demonstration room, not a client’s listing.
What RECA has published, and what the studio does.
A Calgary agent answers to RECA, the Real Estate Council of Alberta. This is how the studio reads what RECA has published, not legal advice, and your brokerage has the last word. The province in full: virtual staging rules in Alberta.
- Advertising that is truthful. RECA's article of 19 October 2026 says advertising must be truthful and must not mislead, or be likely to mislead, consumers. The original is kept beside every staged photo and exported with it as a named pair.
- An accurate picture of the property. The same article says licensees should consider whether AI-assisted tools and digitally enhanced imagery still give an accurate representation of the property. Staging is told to add furniture and to move no wall, window, door, floor or ceiling, and each result is checked against the original for that.
- Brokerage identification that is clear. The article calls clear brokerage identification an important consideration in all forms of advertising. Every flyer and graphic prints your brokerage's name, and it cannot be deleted or hidden there. The video's closing card shows it unless you untick Agent card in the editor.
The article sets no wording for a staged photo and no place for a disclosure.
Where each is written:
The line for the public remarks, not yet confirmed.
Calgary listings are entered in Pillar 9. The studio’s line names the staged photos by number, so a reader can tell which ones are staged. The bundle writes it as a text file, ready to paste.
Calgary
Photos 3, 5 and 7 are virtually staged; furnishings are digitally added and do not depict the property as sold.
The numbers shown are an example: each is a staged photo’s place in the listing. The line is not yet confirmed with the Calgary board or any other; until it is, the file says so. Edmonton’s board carries the same line in the studio, and other provinces have their own: every board’s line.
What the bundle holds, and one open question.
One zip a listing. It holds the photos you changed, each numbered by its place in the listing.
- The staged photos and their originals, as pairs. Each staged photo ships beside the photo it came from, named by its place in the listing: 03-staged.jpg and 03-original.jpg for the third photo.
- remarks.txt. The line to paste, then each staged photo by number and room.
- manifest.csv. A row for each photo in the zip: its number, both file names, the room and the style.
As the export stands today, each staged photo in the bundle has the words Virtually staged in its pixels, for every board, Calgary and Edmonton included. Your board's MLS photo rules are a separate layer from RECA. The studio has not confirmed with any Alberta board whether wording on a photo is accepted on its MLS. Put that question to the Calgary Real Estate Board or your brokerage before you upload the bundle's staged photos to Pillar 9. Photo posts, carousels and designs carry the words too, and a video discloses on its closing card.
What one listing costs.
Priced per listing, in Canadian dollars. The video, the flyer and a draft listing page come in the same price. Tax is added at checkout from your billing address.
- Free, to start. Your first listing: 5 staged photos, the video, a flyer and a draft listing page. No card.
- Listing Pass, $59 once. One listing for 30 days with 15 staged photos: under $4 a photo before tax.
Monthly plans: the full price list. Other ways to stage a listing, side by side: what virtual staging costs in Canada.
Questions
What goes in the public remarks for a Calgary listing?
The bundle writes this line for Calgary Real Estate Board listings, with your staged photo numbers where the example's are: "Photos 3, 5 and 7 are virtually staged; furnishings are digitally added and do not depict the property as sold." It is not yet confirmed with the board, and the file says so. Your brokerage has the last word on the wording.
Can I upload the staged photos to Pillar 9 as the export makes them?
That is an open question. The export puts the words Virtually staged in each staged photo. The studio has not confirmed with any Alberta board whether wording on a photo is accepted on its MLS. Put that question to the Calgary Real Estate Board or your brokerage before you upload. The remarks line ships either way.
Why does the Calgary line name photo numbers?
The studio's Alberta line names the staged photos, where its lines for British Columbia and Ontario say only that some photos are staged. Each number is the photo's place in the listing as you ordered it in the studio, so keep that order when you upload.
Can the studio stage a room that is still furnished or tenanted?
Staging is written for empty rooms. Furniture is added, never removed. Tidy up, a separate retouch, takes loose belongings, bins, cars and people out of the photos you choose. A photo is tidied or staged, not both.
What does one Calgary listing cost?
A Listing Pass is $59 once, with 15 staged photos: under $4 a photo, in Canadian dollars before tax. The video, the flyer and a draft listing page come with it. The first listing is free, with 5 staged photos and no card. Viara Studio is made in Edmonton.
The rooms, the styles and every question about the staging itself: virtual staging in BC, Alberta and Ontario.
Also: virtual staging in Vancouver, virtual staging in Toronto.
Stage the Calgary listing you are working on
right now.
Five staged photos free on your first listing, no card. The video, a flyer and a draft listing page come with them.